As most of you know, all of us at Mountain Rose Herbs have an unbridled soft spot for our wilderness areas and the great outdoors. In fact, our love for wild places is so strong that we dedicate time, staffing, and money to the preservation and expansion of our state's natural heritage, and in doing this we realized that we could accomplish something much larger.
Just over a year ago we began the groundwork for a company run grassroots program called the Mountain Rose River Project which focuses on the preservation, restoration, and enhancement of our Northwest rivers, and we are happy to announce that the Mountain Rose River Project is now official!
When you live in the Pacific Northwest (or the Cascadian Bioregion) you quickly learn how vitally essential wild fish populations are to our regions ecology, and when you come to Oregon you might hear folks say that "Salmon is King" or "Salmon is found in the fabric and fiber of our culture". This just goes to show how intimately linked Cascadians are to their aquatic species, and it is not just Salmon, but also wild Steelhead, Cutthroat Trout, and Rainbow Trout that contribute to the vibrancy of our watershed.
This connection to rivers and aquatic communities is what inspired us to create the Mountain Rose River Project which is a company run project with an exclusive focus on riparian ecosystems, stream health, and fish habitat. Each year we manage 6-8 restoration or enhancement projects that are fully staffed by Mountain Rose Herbs employees and these employees are compensated for their work by our Paid Time for Community Involvement Program. Getting paid for cleaning our rivers? Yes, it's really true.
To see how we pulled this off and to learn more about the project please see......
http://www.mountainroseherbs.com/riverproject/